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How Can Custom Mailer Boxes Help Reducing Your Business's Churn Rate?

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Mak John

Nov 25, 2020


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Mailer Boxes

Are you experiencing a continuous churn in your business?  Do you want to reduce your customer churn rate but don't know how to do it? Well, before solving the problem, you need to understand the problem.

Customer retention is equally important as customer acquisition. However, acquiring new customers takes much more effort than customer retention. If you have a customer, the only thing that can cause him to stay with your business for a longer time is your consistently good service, whether it is about delivering the right quality products or delivering them in custom printed mailer boxes.

Packaging can also be a reason for the increasing churn rate of your business. Low-quality mailer boxes can cause the customers to leave your brand for the product they have always chosen. This one lacking factor can cause you to lose a larger percentage of customers.

Therefore, invest in custom mailer boxes. Customizing your packaging will help you eliminate all the loopholes and secure all those customers leaving your brand only due to inadequate packaging.

What Is Customer Churn?

Customer churn is a term that represents customers who were previously subscribed to your business but have suddenly stopped. The rate at which this loss occurs is known as the churn rate.

The customer base undergoes transitions continuously. However, in every instance, you will have four sets of customers:

  • The ones that are signing up for the first time
  • Loyal customers looking to renew their subscription
  • Customers who decide to leave out of dissatisfaction or insufficient funds
  • Those who have already churned and looking to start from where they left off.

Customer churn is inevitable, so the best you can do is keep it as low as possible. The best way to do so is to identify the reason and fix it. For instance, if your customers are complaining about packaging, you can improvise the quality of your corrugated mailer boxes.

Why Is It Important To Know Your Business's Churn Rate?

Customer retention is the measure of your business success. That is why you should put effort into retaining customers is so important. Attracting new customers is five times more expensive to attract new customers than maintain your current one. Sending products in good quality Kraft mailer boxes can make them feel special hence causing them to stick to your brand.

If you succeed in retaining even 5% of your customers, it can lower your business expenditures by 10% and enhance the profits by 20 to 90%. If you want to lower your churn rate, you have to know what is causing it and how much churn you face on an annual basis.

Right quality wholesale mailer boxes are the best way to make a favorable impression of your product on the customers.  


If you want to establish a successful business, you should focus on taking care of your most significant assets that are your customers. You can take help from professional companies like Packaging Bee. They have a large variety of custom mailer boxes wholesale available at affordable rates.

Therefore, if you are in search of good quality mailer packaging, you can contact them anytime.

They provide excellent customization options for custom mailer packaging that can uplift the sales of your business. So don't waste your time and money and invest smartly to minimize the churn and maximize your business's profit rates.

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