Pitch
An attempt to add reduction to the menu, to go towards virtualization instead of designing physical objects.
Description
Summary
The latest IPCC rapport made it very clear, at least to me, that some things have to change. And it confirmed my previous thoughts about going more towards dematerialization and virtualization in an attempt to (even) further decrease my footprint and contribute towards the issue called climate change.
I was wandering the other day about packaging design, and the ridiculous amount of plastics/materials being used. The designer in me almost immediately went searching for an alternative design.
The “no design” won.
But how do you propose “no design”? ;-)
It’s just this virtual message made out of light, energy. Hence the case I’m trying to make as a designer, as an artist, to add reduction to the menu, to go towards virtualization instead of designing physical objects.